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Prebiotics, probiotics and postbiotics dominate the digestive health market—here’s how to keep up. You may be hard-pressed to find a customer in your store who has not heard about probiotics. What an...

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Probiotics May Boost Immunotherapy Response

According to researchers in their new study published in Cell, probiotic bacteria travel from the gut and establish in melanoma tumors, where they directly stimulate immune cells to make cancer...

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Achieving Health Goals With Sparkling Functional Beverages

Consumers love to try different products, especially within the food and beverage category. It’s even better if those products can help them to improve their health and achieve their wellness goals....

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Your Stomach is Talking to Your Brain (And it’s Making You Happy!)

One of the most significant recent advances in health sciences is the exciting discovery that the microbiota in your gut communicate with the cognitive and emotional centers of your brain. This...

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[Extra! Extra!] Talking Gut-Brain Axis Nutrition With NOW’s Neil Levin

Vitamin Retailer (VR) reached out to Neil E. Levin, CCN, DANLA, senior nutrition education manager for Bloomingdale, IL-based NOW, www.nowfoods.com. VR: We now know that there is a bi-directional...

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NOW Launches Product Line Exclusively in Physical Stores

NOW Health Group (Bloomingdale, IL) introduced 20 new product sizes that are only available for sale in brick and mortar stores. “The idea originated with the Independent Natural Food Retailers...

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Bursting With Biotics!

The category of “biotics” continues to grow and generate excitement for the sustained health benefits they provide. It isn’t a “syn” to beef up your biotics department even if you need to reduce the...

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[Extra! Extra!] Probi’s HEAL9 Protects Against Inflammaging, According to Study

Probi has announced results of a new study on its HEAL9 probiotic strain that has shown specific benefits in inflammaging, a term describing chronic inflammation that accompanies and exacerbates aging....

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Nutrition for Children: Definitely Not “Kids’ Stuff”

Parents today are very sophisticated with regard to quality, taste and efficacy for dietary supplements geared to children. The market for children’s health has been faring much better than the adult...

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The Top 10 Natural Supplements for Irritable Bowel Syndrome

Irritable bowel syndrome (IBS) is becoming an epidemic in our culture. So many people have it, and there is little that conventional medicine can do to help control it. Of all the disorders of the...

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